✨ Now in Private Beta

Instant label clarity for online grocery.

The AI-powered companion that decodes complex food labels instantly.
Available as a Browser Extension and Mobile App.

Join Waitlist How it works
Klaro App and Extension Analyzing Cereal

The Problem

Making healthy choices online shouldn’t be this complicated

Online shoppers are expected to make health decisions based on confusing ingredient lists, inconsistent labels, and incomplete or outdated product information.

Existing solutions rely on:

  • Manual Scanning
  • Stale Databases
  • Forced Signups
  • Biased Scoring

For people with allergies, intolerances, or specific dietary needs, this friction is more than inconvenient—it creates uncertainty and risk.

The Solution

Meet Klaro.

Real-time AI intelligence that sits quietly in your browser, giving you instant clarity without changing how you shop.

Seamless UX
No Scanning
No Signups

"Simple, objective, and transparent insights—so you can make confident decisions for your health."

How Klaro Works

Browser Extension

  • 1
    Shop as usualGo to your favorite grocery site.
  • 2
    Search productsFind the items you want to buy.
  • See the Truth!Instant AI label clarity.

Mobile App

  • 1
    Open grocery appLaunch Blinkit, Zepto, etc.
  • 2
    Share to KlaroSelect an item and hit share.
  • See the Truth!Instant AI analysis in the app.
Live Demos

See Klaro in action.

walmart.com

Built for Transparency

Solving the real problems of food shopping online.

Real-Time AI

Reads live digital labels for 100% global coverage, instantly. No "Product Not Found" errors caused by stale static databases.

Smart Swaps

Instantly suggests 1-click healthier alternatives to products you're viewing.

Stay Personal

Set custom profiles to immediately flag allergens and personal health risks.

Privacy First

No tracking or enforced signups. Your health data stays on your device.

Seamless UX

Zero friction. No barcode scanning. It just works quietly in the background as you shop.

Who Klaro Is For

Health-conscious
Allergies & Intolerances
Parents & Families
Diabetics / Keto

Our Philosophy

Klaro was created with a simple belief: Health decisions deserve clarity, not compromise.

We believe technology should:

  • Empower people, not overwhelm them
  • Remain objective and transparent
  • Respect privacy by default
  • Reduce friction—not add to it

Klaro exists to help people make better choices—without sacrificing convenience, trust, or independence.

Our Vision

Where We're Going

Klaro is starting with online food shopping—but our vision is broader. We’re building a future where clear, unbiased product intelligence is available wherever people shop, across platforms, devices, and regions.

Adaptive AI

Advanced, customizable allergen and dietary flagging—personalized without profiling or data collection.

Global Support

Support for more online retailers across countries and regions, with consistent analysis everywhere.

Mobile First

The same zero‑friction Klaro experience—fully optimized for mobile shopping environments.

Smart Swaps

Context‑aware suggestions for healthier product options when relevant.

Nutritional Clarity

Accessible nutritional information designed to inform, not overwhelm.

Science-Backed

Product scores supported by prominent, up‑to‑date scientific and nutritional research—clearly explained, never opaque.

This Is Just the Beginning

Klaro is committed to staying:

Consumer‑first
Independent
Privacy‑respecting
Trusted and transparent

As we grow, these principles will always remain at the core of everything we build.

FAQs

Frequently Asked Questions

Everything you need to know about Klaro.

No, Klaro is currently in Private Beta. We are progressively rolling out access to ensure the highest quality experience. You can join the waitlist below to get early access.

Currently, Klaro analyzes products seamlessly on major platforms like Blinkit, Zepto, and Swiggy Instamart. Because our AI reads live web text, it is designed to adapt to virtually any digital food platform instantly.

Not at all. Klaro relies on digital analysis while you shop online. Both our Browser Extension and Mobile App read the product details dynamically on-screen without requiring camera scanning.

Absolutely not. We believe in "Privacy First." You don't even need an account to use the core features, and your personal health profile (allergens, intolerances) stays encrypted on your device.

The Team

Built by Tirth Mehta, Founder & CEO.

Take Control of What You Consume

A simpler, clearer way to shop for food online is coming.

→ Join the Klaro waitlist → Get early access